Linkedin Reviews

*All reviews are pulled from my Linkedin page.

“A savvy content and SEO strategist, Louise has single-handedly built our destination content strategy from the ground up and led our company into many forms of new media like video marketing, which has taken our organization by storm. Working with Louise over the last 2 years has been a very enriching experience for me as her pioneering creativity, passionate ingenuity, and knowledge on all aspects of multi-media content marketing strategy and social media know literally no bounds.

However, Louise’s talents aren’t only limited to the creative field since she is also skilled multi-tasker, resourceful organizer and has a natural talent for people management (as well as a talent spotter). These skills have combined successfully with her competencies as content marketer to enable her to successfully build, train and operationalize a new multilingual destination content team which supports our Southern Europe Specialist strategy across all marketing channels (SEO, Social, CRM, Brand) – a must of any brand-aware B2C e-commerce platform today.”

– Adam Johns / Manager / Expedia

“I met Louise via my department providing resources to support a program she was running at Venere in Rome. She’d established a reputation for being an excellent content writer, with an exacting eye for detail & also for highly creative copy. She grew to take on more responsibilities & help drive the direction for curating content on “reasons for travel” and helping Venere to find it’s own tone of voice as a Brand to drive loyalty. She’s very knowledgeable, reliable & determined whilst also being innovative & “edgy” in trying to raise the bar for content & how it is a prized asset in eCommerce. She manages projects to the same exacting standards & delivers results as expected whilst keeping stakeholders updated/informed.

Last, she has a curious, imaginative yet strategic mind that is married to an easy-going, fun & teamwork philosophy. I found her a pleasure to work with & enjoyed being challenged/stimulated by her ideas & concepts.”

Mike O’Callaghan, Vice President of Global Operations

“Louise is a practitioner capable and curious. She is a natural active listener: she tries to go figure out the root of the problem before proposing solutions (and she has so many solutions to propose!) She’s great in the early stages of brainstorming: suggesting innovative and out of the box ideas! However, when the project starts, Louise became a good manager, managing deadlines, receiving and giving useful feedback, and being ready to improve her work by experiments.”

– Stefania Marinelli / Scrum Master, Manager at Hotels.com

“I have had the pleasure to manage Louise when she first started at Venere (she was a very gifted content writer back then), and then watch her as she assumed more responsibilities, acquired more skills, and became a true star in the E-Commerce industry. She is very determined, knowledgeable, and reliable. She is perfectly capable of planning and executing a project independently, asking for support when needed, and interacting with other stakeholders as appropriate. She has a strategic, innovative mind. Last but not least, she is very easy to work with.”

– Flaminia Scarcella / Director at Expedia

“I had been working with Louise for three years in Venere and she is the best colleague I could have. She’s brilliant, eclectic, and creative, but she’s also a perfectionist. Excellent writing skills and a talent for copywriting. She thought me a lot.”

– Alice Orecchio / Copywriter at Venere

“Creative and focused on both the business and the growth of her direct reports, Louise is a passionate and skilled content strategist. I worked with her for one year and I’ve seen her efforts in both managing and inspiring the team and driving successfully many key projects.”

– Roberto Achenza, Head of Ecommerce